Great Way to Get People Environmentally Conscious

normalicy · Post by **normalicy** » Mon Oct 11, 2010 2:10 am

Shadow250 · Post by **Shadow250** » Mon Oct 11, 2010 9:11 am

looks like go green or die to me.

normalicy · Post by **normalicy** » Mon Oct 11, 2010 9:28 am

It's a rejected Sony ad for going green. Don't know why it got the boot.

Nitemare · Post by **Nitemare** » Mon Oct 11, 2010 9:54 pm

I personally don't like the ad.

I make my own green choices and certainly don't want to be threatened to make those choices.

Post by **FlyingPenguin** » Tue Oct 12, 2010 9:02 am

Not Sony. It's a European campaign founded by a UK environmental activist group. There was lots of negative fallout over it.

Hard to imagine that a group of executives sat in a screening room and watched that and thought that was a good idea.

http://en.wikipedia.org/wiki/10:10

On Friday 1 October 2010, 10:10 released a short film in which schoolchildren and office workers are summarily and gruesomely executed for not pledging a 10% reduction in their carbon emissions to participating employers and educators.[43] Although originally planned to be shown in cinema and television advertisements, 10:10 removed the film from their website and YouTube later on the same day following negative publicity[44] and apologised for "miss[ing] the mark".[43]

normalicy · Post by **normalicy** » Tue Oct 12, 2010 10:56 am

Sony was one of the main supporters.

http://www.fastcompany.com/1693488/expl ... e-campaign

b-man1 · Post by **b-man1** » Tue Oct 12, 2010 8:20 pm

i love the idea, but can definitely understand it not being good for general public viewing.